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Digital Marketing Plan

OUR DIGITAL MARKETING PLAN

Our Listing Launch Strategy focuses on maximizing exposure with a MULTI-CHANNEL MULTI-MEDIA technologies

Website Development

Create Landing Page for Social Media Traffic
Develop Optimized SEO Based on Property
Create Single Property Page for SEO
IDX Syndication to 5,000+ Websites

YouTube

Run skippable instream ads for 2 minute guided home tour; Geo-located around listing and target markets
Launch 1 minute guided home tour as YouTube Short

Instagram

Advertise 1 minute guided home tour as a Reel; optimize hashtags for applicable reach
Add to story files and create a Link in Bio

Facebook

Advertise 1 minute guided home tour as a Reel
Advertise 1 minute guided home tour as feed post
Advertise 1 minute guided home tour as a story
Create landing page link and have homeowner share to their feed and all applicable groups, such as community or special interest groups

Advertise 2 minute guided home tour with landing page link

Google Business Profile

Advertise 2 minute guided home tour with “What’s New” feed post
Create listing as a “New Product”
Create an “Event” if an Open House is conducted